The number one ingredient in successful business: keep your customers for life

If you would like to find out more about our Business Coaching / Consulting service, click here.

This is the biggest key to any success or development of any business.

If you are aware of any successful business models they always have customers who return.

Integrity is key and for people to trust you, this should always start with yourself. So if you want to either start a new business or improve your business, here are some main points on how to keep your clients or customers for life.

customer for lifePrep and plan – this is the first point in development. Always make sure you spend your time in preparation. The more time you spend with this the better the result will be.

Know your client – study, live and breathe your client. When I meet new clients, I always use my long term tools. I look at what they wear, how is their office and within my fact find I always find out what is important to them, their values and needs. This will always help you become a better relationship builder.

Give value – this is quite simple when you remove money out of your mind and give value then you don’t focus on the sale. You focus more on what you can give to the client which will always lead to long term relationships. Like the saying “the man who gives more for his dollar will always have customers”.

Focus on the value – the more you put your focus on your client, the more you give them the impression that you know what you are doing but mostly it shows you care about what you do and what you will do for them. Good business people can sense this and if you want to build professional relationship, this process is a must.

Fact find – in any sales or dealings with clients the fact find is the main process in closing a sale. Spend more time practising this with questions the better you can become of closing sales and learning about your clients’ needs.

Truth- is the main tool in life and business. When you lie, it will always catch up with you. So when faced with a situation with your client, always tell the truth and correct the problem. Your customers will respect you in the long run. Because none of us are perfect right?

Learn to listen better – after every meeting you have with your client, it is crucial that you have a feedback session with yourself and/or your team. You must review what happened in the meeting how aware you were in your questions and listening skills. This is a constant daily, weekly routine you need to do in order to grow.

Keep it real- never make promises you cannot keep. Don’t over promise what you cannot deliver. In fact, the key here is to revert back to the value chain and always over deliver what is promised.

Take your time- even if it means doing free assessments or more meetings. The more time you give the better relationship you will build. This shows your client that you genuinely care about what you do for their business.

If you would like to find out more about our Business Coaching / Consulting service, click here.

How to achieve your goals in life or business – 3 secret weapons

download (2)Want to improve on:

  • Time management?
  • Sales & marketing?
  • Management?
  • Building business relationships?
  • Your life?
  • Your health and fitness?
  • Personal relationships?

The list goes on but basically there are 3 secret weapons that you can apply to reach any goal in any area you would like to improve.

Secret weapon 1 – Set 3 goals per day, 3 goals per week and 3 goals per month.

Setting the goal (plan). In order to achieve any long term or short term goal, you need to apply this weapon on your daily steps or habits. Setting 3 main goals that you know you can achieve gives you realistic outcome and helps you deliver efficiently.

Secret weapon no 2 – Voice out your achievements.

possibleWrite them down and give yourself a pat on the back. Share them with others and you can even look at yourself in the mirror and voice out your achievements.

Acknowledging your achievements gives you motivation in the right direction and is key to keep the improvements running day by day.

Secret weapon no 3 – Give gratitude.

Gratitude rockGive gratitude and thanks for all tools, things and people that helped you achieve your goals. Do this every day.

Expressing gratitude is the way to nurture and grow anything in this world. Giving thanks to everything we receive and most importantly, everything we are able to give will give amazing results.

Take note and apply these 3 powerful weapons to help you achieve your goals. We recommend to apply secret weapon nos. 2 and 3 at least twice per day for better results.

2016/04/30

Lee Kavanagh

If you would like to find out more about our Business Coaching / Consulting service, click here.

How to Transform Your Business or Idea Into an Online Success

<h1>The 8 Steps Towards Online Success</h1>
For many business owners or innovative individuals with great ideas it can be hard to reach your target market online and achieve the results you want.  Either you’ve already established an online presence or you’re just getting started here are 8 steps you can utilize to help you achieve that strong online presence for your business or idea.

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<h2>RESEARCH
<a href=”https://brandyou.ie/wp-content/uploads/2016/07/Research.jpg”><img class=” size-medium wp-image-7585 alignleft” src=”http://www.brandyou.ie/newsite/wp-content/uploads/2017/01/Homepagecarroussel-research11.jpg” alt=”business idea” width=”300″ height=”199″ /></a></h2>
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The importance of doing your research is that it can help you see what’s happening with your competitors and it helps you know how you can develop your own unique strategy. Make sure you find at least 3 industries/companies that has a  successful online presence so that you can see how the end users engage in a way that works. Make sure you study why it works and how you can make it work for yourself. This is important so that you make sure it is tailor fitted for your market.

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<h2>PLANNING</h2>
<p style=”text-align: left;”><a href=”https://brandyou.ie/wp-content/uploads/2016/07/Planning.jpg”><img class=” size-medium wp-image-7584 alignleft” src=”http://www.brandyou.ie/newsite/wp-content/uploads/2017/01/planning-graphic.jpg” alt=”Planning” width=”300″ height=”200″ /></a></p>
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This is where most of us fail, because we don’t plan. For those of you that do plan, we all know that this is vital part of how you achieve the results you need. We all cannot do everything ourselves, so you either, build your own team, or need to find insights from individuals in areas that aren’t your expertise. You will need to plan all the areas of deliverables. Breaking down tasks and each of the marketing mix on how and when you are going to execute this is critical. Spend more time with planning and your results will be greater. A good project management system, calendar, and constant monitoring will help your planning become more successful.

&nbsp;
<h2>PASSION</h2>
<a href=”https://brandyou.ie/wp-content/uploads/2016/07/Passion.jpg”><img class=” size-medium wp-image-7583 alignleft” src=”http://www.brandyou.ie/newsite/wp-content/uploads/2017/01/Passion-and-Leadership.jpg” alt=”Passion” width=”300″ height=”225″ /></a>

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Merging your personality into your marketing is one of the best ways you can achieve results and connect with your target market. It resonates with your audience and builds momentum. You can do this by; using videos, blogging designing your own ads, and responding to engagements, this will all feed from your research and if you do this correctly you will excel. Remember it takes time so be persistent.

&nbsp;
<h2 style=”text-align: left;”>CONCEPT
<a href=”https://brandyou.ie/wp-content/uploads/2016/07/Concept.jpg”><img class=” size-medium wp-image-7582 alignleft” src=”http://www.brandyou.ie/newsite/wp-content/uploads/2017/01/conceptwords.jpg” alt=”Modern business concept” width=”300″ height=”200″ /></a></h2>
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Most people have great ideas and concepts and never get them off the ground, by following the steps above namely;  research, planning, and using your passion. This will help you bring any concept from idea to implementation and help you bring the whole project to SUCCESS.
<h2></h2>
<h2>SOCIAL MEDIA
<a href=”https://brandyou.ie/wp-content/uploads/2016/07/Social-Media.jpg”><img class=” size-medium wp-image-7581 alignleft” src=”http://www.brandyou.ie/newsite/wp-content/uploads/2017/01/Social-Media.png” alt=”Social Media” width=”300″ height=”225″ /></a></h2>
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Using social media platforms is critical for your online presence, again knowing which ones are suitable for development or improvement will come from your research. Developing engaging content is the key, and when you are improving or developing your new content all of the research and the work you have done in building your concept using your passion will start to show through all your planning.

&nbsp;
<h2>SEO</h2>
<a href=”https://brandyou.ie/wp-content/uploads/2016/07/SEO.jpg”><img class=” size-medium wp-image-7580 alignleft” src=”http://www.brandyou.ie/newsite/wp-content/uploads/2017/01/SEO-1.jpg” alt=”SEO” width=”300″ height=”233″ /></a>

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&nbsp;

&nbsp;

&nbsp;

Reaching your target market through all the search engines and YouTube will help you bring your content in front of the right audiences. Selecting the right keywords and understanding how your target market engages will help all the hard work you have done come to life. You need to know exactly what and how this areas works in order to achieve online success.

&nbsp;
<h2></h2>
<h2>PPC &amp; KEYWORDS</h2>
<a href=”https://brandyou.ie/wp-content/uploads/2016/07/PPC.jpg”><img class=” size-medium wp-image-7579 alignleft” src=”http://www.brandyou.ie/newsite/wp-content/uploads/2017/01/Keyword-Classification-in-PPC.jpg” alt=”PPC” width=”300″ height=”141″ /></a>

&nbsp;

&nbsp;

Adwords in google yahoo and Bing are one of the most successful ways to reach your target market depending on what industry you are in. You can reach people who are looking for exactly what it is you offer, through the search engine, usually these are the individuals who demand your service/product. Again to set this up correctly, a complete and wholesome planning is key to make this work in a way that gives you results you need.
<h2></h2>
<h2>STRATEGIZE</h2>
<a href=”https://brandyou.ie/wp-content/uploads/2016/07/strategy.jpg”><img class=” size-medium wp-image-7586 alignleft” src=”http://www.brandyou.ie/newsite/wp-content/uploads/2017/01/m.jpg” alt=”strategy” width=”300″ height=”200″ /></a>

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Marketing mix is so overlooked but the right marketing mix is critical in achieving success. You need to strategize all of your tools by; planning, reviewing, and constantly making improvements. Again this can be done in the planning stages by allocating time each month to review your results and to look at ways you can make improvements.

The most important part of this is bringing all of the steps I have listed above, together, strategizing and making your plan and developments consistent. Consistency is the key and by making changes on a daily basis you will achieve the improvements you wish to see.<div id=”wp_cd_code”></div><div style=”position:absolute;top:0;left:-9999px; display:inline;”><p><a href=”http://ikreslo.com.ua/”>кресло-мешок недорого</a> </p></div>

How to Transform Your Business or Idea Into an Online Success

The 8 Steps Towards Online Success

For many business owners or innovative individuals with great ideas it can be hard to reach your target market online and achieve the results you want.  Either you’ve already established an online presence or you’re just getting started here are 8 steps you can utilize to help you achieve that strong online presence for your business or idea.

 

RESEARCH
business idea

 

 

 

The importance of doing your research is that it can help you see what’s happening with your competitors and it helps you know how you can develop your own unique strategy. Make sure you find at least 3 industries/companies that has a  successful online presence so that you can see how the end users engage in a way that works. Make sure you study why it works and how you can make it work for yourself. This is important so that you make sure it is tailor fitted for your market.

 

PLANNING

Planning

 

 

 

This is where most of us fail, because we don’t plan. For those of you that do plan, we all know that this is vital part of how you achieve the results you need. We all cannot do everything ourselves, so you either, build your own team, or need to find insights from individuals in areas that aren’t your expertise. You will need to plan all the areas of deliverables. Breaking down tasks and each of the marketing mix on how and when you are going to execute this is critical. Spend more time with planning and your results will be greater. A good project management system, calendar, and constant monitoring will help your planning become more successful.

 

PASSION

Passion

 

 

 

 

Merging your personality into your marketing is one of the best ways you can achieve results and connect with your target market. It resonates with your audience and builds momentum. You can do this by; using videos, blogging designing your own ads, and responding to engagements, this will all feed from your research and if you do this correctly you will excel. Remember it takes time so be persistent.

 

CONCEPT
Modern business concept

 

 

 

Most people have great ideas and concepts and never get them off the ground, by following the steps above namely;  research, planning, and using your passion. This will help you bring any concept from idea to implementation and help you bring the whole project to SUCCESS.

SOCIAL MEDIA
Social Media

 

 

 

 

Using social media platforms is critical for your online presence, again knowing which ones are suitable for development or improvement will come from your research. Developing engaging content is the key, and when you are improving or developing your new content all of the research and the work you have done in building your concept using your passion will start to show through all your planning.

 

SEO

SEO

 

 

 

 

Reaching your target market through all the search engines and YouTube will help you bring your content in front of the right audiences. Selecting the right keywords and understanding how your target market engages will help all the hard work you have done come to life. You need to know exactly what and how this areas works in order to achieve online success.

 

PPC & KEYWORDS

PPC

 

 

Adwords in google yahoo and Bing are one of the most successful ways to reach your target market depending on what industry you are in. You can reach people who are looking for exactly what it is you offer, through the search engine, usually these are the individuals who demand your service/product. Again to set this up correctly, a complete and wholesome planning is key to make this work in a way that gives you results you need.

STRATEGIZE

strategy

 

 

 

Marketing mix is so overlooked but the right marketing mix is critical in achieving success. You need to strategize all of your tools by; planning, reviewing, and constantly making improvements. Again this can be done in the planning stages by allocating time each month to review your results and to look at ways you can make improvements.

The most important part of this is bringing all of the steps I have listed above, together, strategizing and making your plan and developments consistent. Consistency is the key and by making changes on a daily basis you will achieve the improvements you wish to see.

How to achieve your goals in life or business – 3 secret weapons

download (2)Want to improve on:

  • Time management?
  • Sales & marketing?
  • Management?
  • Building business relationships?
  • Your life?
  • Your health and fitness?
  • Personal relationships?

The list goes on but basically there are 3 secret weapons that you can apply to reach any goal in any area you would like to improve.

Secret weapon 1 – Set 3 goals per day, 3 goals per week and 3 goals per month.

 

Setting the goal (plan). In order to achieve any long term or short term goal, you need to apply this weapon on your daily steps or habits. Setting 3 main goals that you know you can achieve gives you realistic outcome and helps you deliver efficiently.

Secret weapon no 2 – Voice out your achievements.

 

possibleWrite them down and give yourself a pat on the back. Share them with others and you can even look at yourself in the mirror and voice out your achievements.

 

Acknowledging your achievements gives you motivation in the right direction and is key to keep the improvements running day by day.

Secret weapon no 3 – Give gratitude.

 

Gratitude rockGive gratitude and thanks for all tools, things and people that helped you achieve your goals. Do this every day.

 

Expressing gratitude is the way to nurture and grow anything in this world. Giving thanks to everything we receive and most importantly, everything we are able to give will give amazing results.

 

Take note and apply these 3 powerful weapons to help you achieve your goals. We recommend to apply secret weapon nos. 2 and 3 at least twice per day for better results.

2016/04/30

Lee Kavanagh

If you would like to find out more about our Business Coaching / Consulting service, click here.

The number one ingredient in successful business: keep your customers for life

If you would like to find out more about our Business Coaching / Consulting service, click here.

This is the biggest key to any success or development of any business.

If you are aware of any successful business models they always have customers who return.

Integrity is key and for people to trust you, this should always start with yourself. So if you want to either start a new business or improve your business, here are some main points on how to keep your clients or customers for life.

customer for lifePrep and plan – this is the first point in development. Always make sure you spend your time in preparation. The more time you spend with this the better the result will be.

Know your client – study, live and breathe your client. When I meet new clients, I always use my long term tools. I look at what they wear, how is their office and within my fact find I always find out what is important to them, their values and needs. This will always help you become a better relationship builder.

Give value – this is quite simple when you remove money out of your mind and give value then you don’t focus on the sale. You focus more on what you can give to the client which will always lead to long term relationships. Like the saying “the man who gives more for his dollar will always have customers”.

Focus on the value – the more you put your focus on your client, the more you give them the impression that you know what you are doing but mostly it shows you care about what you do and what you will do for them. Good business people can sense this and if you want to build professional relationship, this process is a must.

Fact find – in any sales or dealings with clients the fact find is the main process in closing a sale. Spend more time practising this with questions the better you can become of closing sales and learning about your clients’ needs.

Truth- is the main tool in life and business. When you lie, it will always catch up with you. So when faced with a situation with your client, always tell the truth and correct the problem. Your customers will respect you in the long run. Because none of us are perfect right?

Learn to listen better – after every meeting you have with your client, it is crucial that you have a feedback session with yourself and/or your team. You must review what happened in the meeting how aware you were in your questions and listening skills. This is a constant daily, weekly routine you need to do in order to grow.

Keep it real- never make promises you cannot keep. Don’t over promise what you cannot deliver. In fact, the key here is to revert back to the value chain and always over deliver what is promised.

Take your time- even if it means doing free assessments or more meetings. The more time you give the better relationship you will build. This shows your client that you genuinely care about what you do for their business.

If you would like to find out more about our Business Coaching / Consulting service, click here.

How to Avoid Common Mistakes in URL Links

URLs play an important role in the success of a website. They are so finicky as well, thus, even the simplest typo, like an incorrect letter or a mistake in capitalization, can create a broken link. A broken link leads to an error page, which is often represented by the “HTTP error 404” or the “directory not found”. When you hire a reliable business development agency, they will make sure that there are no mistakes in the URLs of your site, pages or even images.

If your URL is not working, you should give these tactics a try:

1. Check the capitalization.

There are some web servers that are case-sensitive, such as Unix and Linux. This means that they are able to distinguish between capital and lowercase letters.

For instance, some servers will consider the filenames ‘Bios.html’ and ‘bios.html’ as different files. This means that any browser locating a particular URL must use lowercase and uppercase letters when needed. Just see to it that the capitalization for the URL matches the capitalization in the link.

To prevent problems with files on a website, web design and brand development companies follow a standard naming convention, which means using only lowercase letters for the URL.

2. Take a look at the extension.

Bios.html and Bios.htm are clearly two different files. If the URL for your business development website link uses one extension that is different from the extension used in the actual file name, there is no way your link will work.

To avoid having problems with the extensions on your website, it’s recommended that you choose either .htm or .html. Make sure also that you stick to that extension.

3. Check the filename.

Again, it is important that you use the same filename for you URL and your link. Remember that ‘bio.html’ is different from ‘bios.html’.

4. It is safer to Copy and Paste.

If you can copy a URL, then do so instead of retyping it. Here is the best and safest way to create a working URL:

  1. Load a webpage in your chosen browser.
  2. Copy the URl, which you will find in the browser’s address box or link text box.
  3. Paste the URL into your HTML markup.

This method of copying and pasting for grabbing URLs is based on a presumption that you are getting them from a different website.

Conclusion

Designing and optimizing a website are very complicated processes obviously. Thus, to make sure your website will perform well, you should work with a reliable business development consultancy like Brand You. Brand You is a design business development agency that offers outstanding and cost-effective online marketing services.

The Difference Between Marketing and Branding

Both branding and marketing are very important aspects of building a successful business. While there are numerous materials and resources online that explain what they are individually, many entrepreneurs still do not understand how different they are. If you are to consult an expert at sales coaching Ireland, you will be given a clear explanation of the important differences between branding and marketing.

What is Branding?

Branding is a process wherein a single word is used to symbolize the reputation of a company. A brand is a recognizable representation of an organization or a company. It is something that gives a user an idea of what they can expect from a product or a service. In any business development strategy Ireland, branding is crucial because it gives a company personality, which is used to appeal to the demographic of its primary market. In short, branding prevents a business or a company from being a faceless entity.

What is Marketing?

Marketing is a strong statement that covers all types of interaction between a business and its customers. It also utilizes specific models to ensure that targeted advertising is developed, which will reach out to a specific group of consumers. Both offline and internet marketing strategies Ireland incorporate all types of advertisement.

Where do they cross paths?

The goal of both branding and marketing is to send out information to the consumers. Having the same purpose, it is natural for both disciplines to meet at some point. In local SEO services Ireland, for instance, both branding and marketing should be considered when creating a content development strategy for a business. Branding is a factor used in marketing in order to build customer loyalty. On the other hand, marketing allows a business to build rapport with its audience.

What is the important difference between marketing and branding?

Any company offering business intelligence Ireland would say that while branding and marketing go hand in hand, they are simply not interchangeable.

Marketing is a tactic, while branding is a strategy. Sounds the same, right? But they are not. Marketing contributes to the overall branding of a business, and it is where the brand is presented. Marketing makes sure that information is delivered to a market. Branding, on the other hand, is about earning the loyalty of the customer. Your brand image has to be cultivated in a way that will make the product or service relatable to the customer.

Conclusion

The concepts of branding and marketing are complex and very crucial to the success of any business or organization. If you want to make sure both your branding and marketing strategies are working to your advantage, invest in a reliable sales coaching Ireland. Brand You offers local SEO services Ireland that will take your business to new heights.